Know your worth - Digital Project Management Salaries for 2025
Inc. a free AI Prompt for EASY salary research
Looking to get a job as a Digital Project Manager or want to see if you’re paid fairly right now?
It’s that time of year when agencies have started their yearly pay cycle (or will soon) so I’ve pulled together the latest salary information - so you don’t have to.
Understanding your market value is essential. So you can be fully prepared for the conversation with your line manager, when the time comes.
All information is from Glassdoor, who are a great indicator of where the industry is now, when it comes to pay.
Now. On to the roles..
Junior Digital Project Manager
Role Overview: As a Junior Digital Project Manager, you'll assist in planning and executing smaller digital projects, maybe some online campaigns, basic website builds and email campaigns.
You’ll be wanting to learn as much as you can from other Project Managers and other colleagues that create the work.
Salary Range: Entry-level positions typically offer from around £24-35K per year.
Source: Glassdoor
Digital Project Manager
Role Overview: In this role, you'll be overseeing the entire project lifecycle, coordinating teams to deliver different types of digital projects for your clients.
You should be trying to get exposure to as many project types and client brands as possible, in order to grow your knowledge and experience.
Salary Range: The average salary for a Digital Project Manager in the UK is around £35-54K per year.
Source: Glassdoor
Senior Digital Project Manager
Role Overview: As a Senior Digital Project Manager, you'll lead complex technical projects, and in a higher volume.
You should be mentoring junior staff, and contribute to strategic decision-making and planning how client accounts are delivered effectively.
Salary Range: Salaries for this position range from around £44-61K annually, depending on experience and agency size.
Source: Glassdoor
Digital Project Director
Role Overview: In this senior role, you'll oversee multiple client accounts, could be managing a team of Project Managers (of varying experience) to deliver a high value of work.
You could be working with your agency's senior leadership, make strategic directions, and ensure all initiatives align with the agency's (and clients) objectives.
Salary Range: Digital Project Directors can expect to earn an average around £61-98K per year.
Source: Glassdoor
Factors Influencing Salaries
Remember, there are a number of factors that can influence salary.
Location: Cities like London and Manchester often offer higher salaries due to the cost of living and demand for skilled professionals.
Experience: Advanced skills and a proven track record can significantly boost your earning potential.
Agency Size: Larger agencies or those with high-profile clients may offer more competitive salaries.
Agency targets: This is more relevant if you work for an agency now, but they will all have targets that they want to hit. If targets have been achieved, then they are more likely to be giving out pay rises and promotions.
And, if you’re currently interviewing you can go in with some great questions around company growth and how they are doing financially.
Tip for Negotiating Your Salary
When discussing your salary, research the typical range for your role in your area. Use the information to confidently negotiate your pay.
Highlight your achievements and how they've added value to your agencies’ bottom-line.
Refer back to your objectives for last year, hopefully you have smashed them, but if not, have a clear plan for the year ahead.
Discuss your agency's growth objectives and how you can help.
Your free research prompt
Use this prompt to get your favourite AI to do some research for Project Manager Salaries in your country. Just swap out the [placeholders]:
I am researching the typical salaries for Digital Project Manager roles in [specific country or region].
Help me find the following information.
The average salaries for these positions:
Junior Digital Project Manager
Digital Project Manager
Senior Digital Project Manager
Digital Project Director
Factors that influence salary levels in this country (e.g., location, agency size, experience).
Insights on how salaries vary in key cities within this country (e.g., specific cities like [city 1], [city 2]).
Please provide credible sources for the data, such as Glassdoor, LinkedIn Salary Insights, or industry reports.
If possible, include salary ranges, average salaries, and any trends or recent changes in compensation for digital project management roles.
I wish you all the best and good luck with those salary negotiations and smashing your career growth this year. 🙏